Five key trends for leading digital transformation with Business Apps in 2025

Business Applications are entering a new phase of digitalisation. According to Telefónica Tech’s trend report, five priorities will shape the future of Microsoft Dynamics 365 and Power Platform in 2025: hyperautomation, low-code development, hyperpersonalisation, platform integration, and the consolidation of the second wave of digitalisation.

In our report, we explore how these trends are already impacting sectors like finance, industry, and healthcare, and what decisions organisations must make to stay competitive.

Companies today are looking for more than just efficiency, they seek real agility, scalability, and business impact. With Dynamics 365 and Power Platform as technology enablers, we help our clients modernise operations, improve customer experiences, and transform key processes. From consulting and customisation to implementation and training, we adapt each solution to the specific needs of the business.

This guide highlights how low-code development is democratising innovation, empowering teams to build solutions without relying solely on IT. It also explores how AI and advanced automation are already changing the way companies make decisions and operate in real time.

Our sector-specific approach, combined with deep expertise in the Microsoft ecosystem, allows us to deliver end-to-end solutions that blend technology and strategy to generate tangible results.

🔷 Download the full trend report and start building your 2025 roadmap with Telefónica Tech.