How language puts business Cybersecurity at risk
Cybersecurity is crucial for businesses and organizations of all sizes and sectors. Cyberattacks can have severe or even fatal consequences for businesses, such as data loss, operational disruptions, or regulatory non-compliance.
They can also directly impact revenue, damage reputation, or undermine employees, clients, and suppliers' trust. For these reasons, executives must understand the significance of Cyber Security for companies and take appropriate measures to protect their digital assets.
And the only way to achieve this is by speaking the same language. However, that is not always the case.
The language problem in Cybersecurity
On the contrary, according to a recent study, 44% of executives surveyed do not prioritize Cybersecurity in their companies. This is due to the confusing language used in this field. Specifically, because "the language used is confusing and hinders threat understanding," as reported by Europa Press.
This is despite the fact that 45% of executives from large companies in Spain know cyber threats are the "greatest danger" their company can face.
One-third of the surveyed executives stated that they do not understand the meaning of 'malware' (malicious software), and almost another third do not comprehend the term 'ransomware' (data hijacking).
Cybersecurity is a complex and technical subject. However, the language barrier is "universal in other professions," says Sergio de los Santos, Head of Innovation and Laboratory at Telefónica Tech. "If we aim to be precise, we risk being too technical and distant. If we are too simplistic, we may trivialize the problem. Finding a middle ground is challenging but possible," he explains.
How to overcome the language barrier
To overcome the language barrier and professional jargon in cybersecurity, it is crucial to communicate effectively. This applies not only to executives but also to the general public, including young individuals.
- Using clear, accessible, and honest language.
- Avoiding technical terms and professional jargon.
- Explaining concepts simply.
- Using examples and real-life cases to illustrate the risks and importance of protecting company systems and data.
Furthermore, to enhance understanding and raise awareness about the importance of Cybersecurity, experts can conduct training courses and workshops targeted at executives. These sessions can provide:
- Clear and practical risk information.
- Security recommendations and best practices.
- Real demonstrations of malicious actions and attacks.
- Explanation of companies' measures to protect themselves from cyberattacks.
- Training on the solutions, tools, and resources available to companies.
Cyber Security experts can also collaborate with companies' communication departments to create communication materials about cybersecurity that are clear and accessible. These materials can include texts, infographics, explanatory videos, and other resources that help executives and employees better understand risks and security measures.
Beyond language: Cyber Security importance for businesses
Cybersecurity is an essential element for protecting the data, information, processes, and operations of companies against malicious attacks. It also encompasses technological and computer systems, mobile devices, and communication networks.
Although 100% security is never possible, the most effective way to ensure maximum protection is through professional Cyber Security services. It is also critical to apply security best practices and provide training and awareness to employees to ensure the highest level of protection.
Above all, executives must understand the significance of cybersecurity beyond language, as it is relevant to all aspects, including business continuity, of the company. Cybersecurity must be a strategic and corporate priority.
Featured photo: Pressfoto on Freepik.
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