Madrid has positioned itself as one of the Smart cities of reference thanks to the use of connected devices to manage the fight against pollution, lighting, traffic, parking of vehicles or public safety.
Self-service digital offices: technology bringing Public Administration closer to people
Discover how Telefónica Tech’s self-service digital offices bring Public Administration closer to citizens through accessible, secure and inclusive digital services designed for Smart Cities and universal digitalisation.
May 13, 2026
Retail media in-store: how dynamic marketing drives revenue at the point of sale
Retail media is becoming a new revenue stream for retailers, driven by dynamic marketing in physical stores. Discover how to monetise in-store screens, leverage first-party data, influence shoppers at the point of purchase and measure direct sales impact through audience-based strategies and advanced technology.
April 13, 2026
How to monitor and control remote machinery and infrastructure with IoT Asset Control
Learn about our comprehensive and complete end-to-end solution for monitoring fixed assets deployed in the field such as ATMs, coffee machines, industrial refrigerators and coolers, vending machines, amusement machines or gas installations.
April 6, 2026
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