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We tell you about the project

Internet of Things solutions personalise the advertising displayed in-store based on the profile of those on their way to the gate. So we move from transforming the shop to transforming the shopping experience.

Highlights of the success story

Greater control and speed in the execution of their activities

We have been able to accelerate their shop transformation process by ensuring quality and control throughout the process, as well as increasing their revenues via average ticket value (revenue per sale) and brand advertising management within their spaces.

Unique and differential shopping experience

As customers move through the shop, the lights, music and all the messages in the signage and screens are synchronised.

Discover the technologies that have helped make this project possible.

What others say about us

    "Information is only valuable when it can be turned into a special experience for the customer, and that is where technology has been a great support".

    Myriam Avello, Head of Marketing Spain Dufry

Success Stories